🌟 CATALYST CIRCLE LAUNCH – TELESALES SCRIPT
Opening
Hi [First Name], it’s [Your Name] calling from Catalyst Circle —I’ll be quick
Reason for the Call (Why You’re Calling)
I’m calling because we’re putting together the Catalyst Magazine for business owners — 10,000 copies distributed at all our 2026 events and in local venues, with the first 3,000 distributed in February 2026.
We’re offering a low-cost advertising opportunity in our upcoming Catalyst Magazine for as low as $250, and we handle all the design for you.
When you break it down, that’s roughly 25 cents per magazine for your business to be seen by a highly targeted local audience.
Can I email you the details to take a look?
What the Magazine Is (Short & Clear)
The Catalyst Magazine focuses on topics around business growth and personal health for business owners — because we know running a business and staying well go hand in hand.
The magazine is distributed directly to business owners through:
Our monthly Catalyst Circle events, reaching 200–400 business owners each month, and
Selected high-traffic retail outlets and waiting rooms.
We’ll be printing and circulating 10,000 copies in total.
Primary Call to Action (Your Goal)
Rather than explaining it all over the phone, would it be okay if I emailed you the details so you can take a look when it suits you?
If They Say Yes
Perfect — I’ll send that through shortly.
What’s the best email address for you?
(Confirm spelling)
If They’re Unsure / Hesitant
No problem at all — that’s exactly why we send the info first.
You can have a quick look, and if it’s not the right fit, no stress at all.
Would you like me to send it through anyway so you can decide in your own time?
Close
Thanks for your time, [First Name] — I really appreciate it.
I’ll send the email through shortly, and feel free to reach out if you have any questions.
Have a great day!
COMMON QUESTIONS & RESPONSES
Catalyst Magazine is ideal for local businesses that want:
Long-lasting visibility beyond digital ads
A cost-effective way to promote offers, services, or build brand awareness
We offer three simple advertising options per quarter:
Quarter Page: $250
Half Page: $450
Full Page: $750
All pricing is per quarterly edition.
Each quarterly edition has a distribution of 3,000 printed copies, delivered directly to business owners through:
Catalyst Circle monthly events
Selected retail outlets and professional waiting rooms
Catalyst Magazine is produced on a quarterly basis, with new print runs available for:
April Edition
July Edition
September Edition
Advertising can be renewed each quarter.
Size: A4
Pages: 36–44 pages per edition
Print: Full colour, professionally printed
Yes — we take care of all graphic design for your advertisement.
You simply tell us what you’d like to promote (offer, service, brand message), and our team will design the ad for you.
To be included in the upcoming edition:
Final ad approval deadline: 30 January
Magazine print date: 14 February
We’ll send you a proof for approval before printing.
Payment is required in full by: 30 January
This secures your advertising placement in the magazine.